Quoc Pham Shoes

New IKEA Urban Bicycle

We are very excited about the release of IKEA's award-winning urban bicycle! The bicycle has already caught international attention and won a Red Dot Design Award for Best Product Design.

Ikea has partnered with Veryday design studio to bring us the Sladda, or "drift/skid" in Swedish. It is set to hit the European market in August of this year. 

It is hailed to be simple, low maintenance, unisex bicycle that is environmentally sustainable. The frame is made of lightweight aluminum (easy transport), with adjustable handlebars and hidden automatic gears. It will available in two wheel sizes, 26 or 28 inch, and the frame comes with a 25-year warranty! But its best feature is its corrosive-resistant belt in place of a typical metal chain. You can store the Sladda outside, no more rust and oil! 

Another great feature is the "click system" that allows you to easily attach accessories, similar to adding Apps to your phone. Some attachments that IKEA has already announced are a basket, rack and cart (shown in the picture below). According to Oskar Juhlin, director of industrial design at Veryday, there will be more accessories to come!


IKEA Urban Bicycle Sladda

Photo credit: IKEA

Expected price: €699, with special price €499 for IKEA loyalty members

The Sladda is perfect fit with our Fixed

Quoc Pham Fixed Collection

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